GlassHouseBeer Co.

Pitched idea for branding for a Birmingham based craft beer company that is starting up.

The client asked for a minimal and clean approach to the branding which avoided the typical, 'American' and illustrative feel that many other craft beer companies follow. They had also planned on using a solid black glossy bottle to sell the beer in, using this I created 'label' for the bottle which would be matte black and printed straight onto the bottle to give a subtle contrast to the gloss of the bottle.

Tom Smith

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Creative field

Graphic Communication